@article{Huq_2011, title={Opportunities and Challenges in Teaching ESP in Private University of Bangladesh}, volume={3}, url={https://journals.ulab.edu.bd/index.php/crossings/article/view/354}, DOI={10.59817/cjes.v3i1.354}, abstractNote={<p>With new television channels, media firms, and telecoms coming out in Bangladegh every day, there is now, more than ever, a need for graduates who possess competent communication and language skills. Students’ future prospects’*e increasingly becoming contingent not only upon academic success at the tertiary level but also upon their level of English proficiency.</p> <p>However, it is a matter of concern that even though the demand is there, the majority of the graduates produced every year, fail to fulfil the needs of employers. It is clear that the gap between what is required and what is taught must be addressed.</p> <p>In fact, in order to bridge this ever widening gap, many major national and multinational companies, banks, NGO’s, telecom’s and software companies have been conducting their own in-house language training programmes (e.g. HSBC, BRAC Bank, Robi, Hotel Sonargao etc ) for quite some time now. They focus on their immediate needs for English without wasting time and effort on teaching irrelevant elements.</p> <p>This paper will focus on the limitations of General English language courses designed for students of diverse disciplines in private universities in Bangladesh, and examine whether introducing ESP courses would be more effective in raising the proficiency level of the students and at the same time meet the needs of both students as well as prospective employers.</p>}, number={1}, journal={Crossings: A Journal of English Studies}, author={Huq, ATM Sajedul}, year={2011}, month={Dec.}, pages={259–272} }